C/O GARRETT CLOSE
ALL IDENTITY DIGITAL CAMPAIGN STRATEGY ACTIVATION
Re:Set Music Festival
Project lead for a new kind of music festival that puts the artist first. Close collaboration in naming, positioning, branding and facilitating artist outreach with AEG music group. Special thanks to Thomas Bradley and collaborators at Kamp Grizzly.
STRATEGY, NAMING, BRANDING, ARTIST OUTREACH
2023 SNKRS Day
Working with the Nike NBHD team as Design Director at Stink Studios on an RFP pitch win, retailer activation strategy and design execution for for key stores. Execution partners: Eoin McManus and Diego Holzman.
CONTENT & ACTIVATION STRATEGY, AGENCY PARTNER
Break Room Film
When a pandemic strikes and your workforce goes remote, what better way to maintain agency culture than letting your IT person destroy the office. Special thanks to Kyle Hannon and Corey Rood.
CONCEPT, CREATIVE & PHOTO DIRECTION
Apple Music 2022 AoY
RFP pitch win and design direction with Stink Studios for Apple Music 2022 Artist of the Year. Constrained by artist availability and creative assets, a design-led edit approach and non-descript filming location brought archival assets together with an authentic interview in a split screen dynamic that emphasized the inner-to-outer world of the artists with an inetnionally subtitled approach. Special thanks to Bang! Studios and Stink Studios.
CONCEPT, VIDEO DIRECTION
Facebook Controls
Design direction, copywriting and creative oversight in collaboration with Facebook marketing on a series of animated videos bringing metaphorical storytelling to the app’s agency and control features.
DESIGN DIRECTION, COPY WRITING, MOTION DIRECTION
LG Fridge Party in Berlin
When LG was launching a fridge designed for bringing peak vibes to your kitch, they came to Stink Studios to undrestand how to position the product to a new generation of home owners. Inspired by the product’s LED panels and music display, we threw a tasting party in Berlin during tech week with NTS Radio.
DESIGN DIRECTION, ACTIVATION STRATEGY
Sweet 16 Photobook
In honor of its longstanding relationsihps with creative collaborators, we brought together dozens of photographers to celebrate the sixteenth anniversary of Kamp Grizzly. Special thanks to Camille Schubert, Tyler Alexander, Justin Morris and the photographers who contributed.
CONCEPT, ART DIRECTION, DESIGN
Rough Draft™ Apparel
Launching an apparel brand inspired by outdoor aesthetics. Working with the brand founder on audience positioning, photo direction, branding and graphics for its first launch. Secured a $10k grant win with local retailers. Special thanks to Timothy Clark.
BRANDING, POSITIONING, CONSULTING, GRAPHICS
Kamp Grizzly Website
After over a decade of building world-class activations and campaigns, creative agency Kamp Grizzly was ready for a rebrand. Working closely with the CEO/Founder and digital partner studio, we built a robust archival, utilitarian, digital gallery inspired site experience.
UX/UI DESIGN, CONTENT STRATEGY, IDENTITY
Adidas Football Pop Up
When the Super Bowl was coming to Atlanta, Adidas Football approached Kamp Grizzly to concept a launch for a special on-and-off field collection with Bape. We developed a launch and activation pop up that tied to a content series that brought to life key Atlanta players and culture icons. Oversight and design direction for retail design.
RETAIL DESIGN, ACTIVATION & STRATEGY