C/O GARRETT CLOSE
Yeezy Pop Up
During the peak of the collaboration between Yeezy and Adidas, a small team at Kamp Grizzly worked alongside Kanye and his team in Calabasas to concept, ideate and actualize his creative aspirations into tangible brand activations. A notable result of our work was the “lemonade stand” community sales facilitated by real families across the country.
CONCEPT & CREATIVE SUPPORT