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Adidas Originals Translating a product narrative into an artist residency and launch activation.
Kraken’s “A vision of the future” project mission is to celebrate artists who are encouraging a better future through imagination and creativity by sharing their work on the streets of London, Manchester, and beyond.
Simply Greg
“Adidas Originals Surprised Influencers With Personalized Billboards for the Drop of a New Shoe.”
Adweek